This statistic shows the market share of private label goods in Italy in 2018, by category and based on value. The frozen food category had the highest private label share, accounting for 28.1 percent of the category in Italy. Additionally, the share of private label based on value in selected European countries can be found at the following.
Share of private label value in Italy in 2018, by category
Characteristic
Value market share
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IRI. (July 5, 2018). Share of private label value in Italy in 2018, by category [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/410300/private-label-value-share-by-product-category-italy/
IRI. "Share of private label value in Italy in 2018, by category." Chart. July 5, 2018. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/410300/private-label-value-share-by-product-category-italy/
IRI. (2018). Share of private label value in Italy in 2018, by category. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/410300/private-label-value-share-by-product-category-italy/
IRI. "Share of Private Label Value in Italy in 2018, by Category." Statista, Statista Inc., 5 Jul 2018, https://www.statista.com/statistics/410300/private-label-value-share-by-product-category-italy/
IRI, Share of private label value in Italy in 2018, by category Statista, https://www.statista.com/statistics/410300/private-label-value-share-by-product-category-italy/ (last visited August 25, 2024)
Share of private label value in Italy in 2018, by category [Graph], IRI, July 5, 2018. [Online]. Available: https://www.statista.com/statistics/410300/private-label-value-share-by-product-category-italy/