Fragrance consumption in Italy 2023, by channel

Published by
D. Petruzzi,
Aug 29, 2024

Products in this category include toilet water and perfumes for men and women. In 2023, approximately one billion euros worth of perfumes in Italy were purchased in perfume shops in Italy, representing the most valuable distribution channel.

Consumption value of alcohol-based perfume products in Italy in 2023, by channel (in million euros)

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Release date

March 2024

Region

Italy

Survey time period

2024

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Fragrance consumption habits

5

Fragrance brand rankings

2

Fragrance brand products for women

8

Fragrance brand products for men

8

Further related statistics

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Topics

Fragrance e-commerceBeauty and personal care e-commerce in the United StatesBeauty and personal care e-commerce worldwideFragrance market in the U.S.Fragrance market in Europe
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