This statistic shows data on the distribution of spending on advertising in retail and trade in Germany in 2022, by type of advertising media. During the period of consideration advertising mail with full addresses made up 21 percent of all spending on advertisements.
Distribution of total advertising spending in retail and trade in Germany in 2022, by advertising media
Characteristic
Distribution of total ad spending
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DHL Group. (July 17, 2023). Distribution of total advertising spending in retail and trade in Germany in 2022, by advertising media [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/408374/retail-and-trade-ad-expenditure-in-germany/
DHL Group. "Distribution of total advertising spending in retail and trade in Germany in 2022, by advertising media." Chart. July 17, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/408374/retail-and-trade-ad-expenditure-in-germany/
DHL Group. (2023). Distribution of total advertising spending in retail and trade in Germany in 2022, by advertising media. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/408374/retail-and-trade-ad-expenditure-in-germany/
DHL Group. "Distribution of Total Advertising Spending in Retail and Trade in Germany in 2022, by Advertising Media." Statista, Statista Inc., 17 Jul 2023, https://www.statista.com/statistics/408374/retail-and-trade-ad-expenditure-in-germany/
DHL Group, Distribution of total advertising spending in retail and trade in Germany in 2022, by advertising media Statista, https://www.statista.com/statistics/408374/retail-and-trade-ad-expenditure-in-germany/ (last visited August 25, 2024)
Distribution of total advertising spending in retail and trade in Germany in 2022, by advertising media [Graph], DHL Group, July 17, 2023. [Online]. Available: https://www.statista.com/statistics/408374/retail-and-trade-ad-expenditure-in-germany/