This statistic shows the results of a survey concerning the goals of social media work in the PR industry in Germany in 2014. During the survey period it was found that 35 percent of press offices said that their primary goal was to gain a higher profile.
What is the primary goal of your company or your clients regarding social media work?
This question was phrased by the source as follows: for press offices: "What is your primary goal regarding social media work?" (original German question: "Was will Ihr Unternehmen hauptsächlich mit Hilfe von Social Media-Arbeit erreichen?"). for PR agencies: "What is your clients' primary goal regarding social media work?" (original German question: "Was wollen Ihre Kunden hauptsächlich mit Hilfe von Social Media erreichen?").
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news aktuell, & Faktenkontor. (July 21, 2014). What is the primary goal of your company or your clients regarding social media work? [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/408046/social-media-pr-industry-goals-germany/
news aktuell, und Faktenkontor. "What is the primary goal of your company or your clients regarding social media work?." Chart. July 21, 2014. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/408046/social-media-pr-industry-goals-germany/
news aktuell, Faktenkontor. (2014). What is the primary goal of your company or your clients regarding social media work?. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/408046/social-media-pr-industry-goals-germany/
news aktuell, and Faktenkontor. "What Is The Primary Goal of Your Company or Your Clients regarding Social Media Work?." Statista, Statista Inc., 21 Jul 2014, https://www.statista.com/statistics/408046/social-media-pr-industry-goals-germany/
news aktuell & Faktenkontor, What is the primary goal of your company or your clients regarding social media work? Statista, https://www.statista.com/statistics/408046/social-media-pr-industry-goals-germany/ (last visited December 21, 2024)
What is the primary goal of your company or your clients regarding social media work? [Graph], news aktuell, & Faktenkontor, July 21, 2014. [Online]. Available: https://www.statista.com/statistics/408046/social-media-pr-industry-goals-germany/