This statistic displays the distribution of advertising spending by medium in Bulgaria from 2008 to 2013, with forecast to 2015. It was forecast that television advertising spending will account for 78.7 percent of ad spend in 2015.
Distribution of advertising spending in Bulgaria from 2008 to 2015, by medium
* Forecast. ** Calculated based on current prices.
Figures are before (gross) negotiated discounts. Agency commission has not been deducted from the figures. The figures do not include production costs. Sources: GARB (TV, Newspaper, Magazine), BACA (Starting from 2010 - Radio, Outdoor), DAN Bulgaria Estimations.
N.B. Full monitoring available only for TV & Print. Radio monitoring covers only 2 radio stations. OOH monitoring w as stopped in Mar 2012. Digital monitoring not available.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Dentsu Aegis Network. (November 30, 2014). Distribution of advertising spending in Bulgaria from 2008 to 2015, by medium [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/407761/advertising-spending-distribution-in-bulgaria-by-medium/
Dentsu Aegis Network. "Distribution of advertising spending in Bulgaria from 2008 to 2015, by medium." Chart. November 30, 2014. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/407761/advertising-spending-distribution-in-bulgaria-by-medium/
Dentsu Aegis Network. (2014). Distribution of advertising spending in Bulgaria from 2008 to 2015, by medium. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/407761/advertising-spending-distribution-in-bulgaria-by-medium/
Dentsu Aegis Network. "Distribution of Advertising Spending in Bulgaria from 2008 to 2015, by Medium." Statista, Statista Inc., 30 Nov 2014, https://www.statista.com/statistics/407761/advertising-spending-distribution-in-bulgaria-by-medium/
Dentsu Aegis Network, Distribution of advertising spending in Bulgaria from 2008 to 2015, by medium Statista, https://www.statista.com/statistics/407761/advertising-spending-distribution-in-bulgaria-by-medium/ (last visited November 21, 2024)
Distribution of advertising spending in Bulgaria from 2008 to 2015, by medium [Graph], Dentsu Aegis Network, November 30, 2014. [Online]. Available: https://www.statista.com/statistics/407761/advertising-spending-distribution-in-bulgaria-by-medium/
