This statistic displays advertising spending in Bulgaria, by medium, from 2008 to 2013, with forecast to 2015. It was forecast that television advertising spending would reach 734 million U.S. dollars in 2014, up from 597 million U.S. dollars in 2010.
Advertising expenditure in Bulgaria from 2008 to 2015, by medium
(in million U.S. dollars)
Characteristic
Television
Digital
Outdoor
Magazine
Newspaper
Radio
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* Forecast Figures are before (gross) negotiated discounts. Agency commission has not been deducted from the figures. The figures do not include production costs. Source: GARB (TV, Newspaper, Magazine), BACA (Starting from 2010 - Radio, Outdoor), DAN Bulgaria Estimations.
N.B. Full monitoring available only for TV & Print. Radio monitoring covers only 2 radio stations. OOH monitoring w as stopped in Mar 2012. Digital monitoring not available.
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Dentsu Aegis Network. (November 30, 2014). Advertising expenditure in Bulgaria from 2008 to 2015, by medium (in million U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/407751/advertising-expenditure-in-bulgaria-by-medium/
Dentsu Aegis Network. "Advertising expenditure in Bulgaria from 2008 to 2015, by medium (in million U.S. dollars)." Chart. November 30, 2014. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/407751/advertising-expenditure-in-bulgaria-by-medium/
Dentsu Aegis Network. (2014). Advertising expenditure in Bulgaria from 2008 to 2015, by medium (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/407751/advertising-expenditure-in-bulgaria-by-medium/
Dentsu Aegis Network. "Advertising Expenditure in Bulgaria from 2008 to 2015, by Medium (in Million U.S. Dollars)." Statista, Statista Inc., 30 Nov 2014, https://www.statista.com/statistics/407751/advertising-expenditure-in-bulgaria-by-medium/
Dentsu Aegis Network, Advertising expenditure in Bulgaria from 2008 to 2015, by medium (in million U.S. dollars) Statista, https://www.statista.com/statistics/407751/advertising-expenditure-in-bulgaria-by-medium/ (last visited August 24, 2024)
Advertising expenditure in Bulgaria from 2008 to 2015, by medium (in million U.S. dollars) [Graph], Dentsu Aegis Network, November 30, 2014. [Online]. Available: https://www.statista.com/statistics/407751/advertising-expenditure-in-bulgaria-by-medium/
