This statistic illustrates the share of advertising spending in Switzerland spent on digital or online advertising from 2008 to 2013, with a forecast to 2015. In 2010, digital ads accounted for 3.7 percent of advertising expenditure. As of 2015, digital will account for 3.6 percent of advertising spending in Switzerland.
Digital advertising share of advertising spending in Switzerland from 2008 to 2015
* Forecast ** At current prices. Figures are after (net) negotiated discounts. Agency commission has been deducted from the figures. The figures do not include production costs.
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Dentsu Aegis Network. (November 30, 2014). Digital advertising share of advertising spending in Switzerland from 2008 to 2015 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/407739/digital-advertising-share-of-ad-spend-in-switzerland/
Dentsu Aegis Network. "Digital advertising share of advertising spending in Switzerland from 2008 to 2015." Chart. November 30, 2014. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/407739/digital-advertising-share-of-ad-spend-in-switzerland/
Dentsu Aegis Network. (2014). Digital advertising share of advertising spending in Switzerland from 2008 to 2015. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/407739/digital-advertising-share-of-ad-spend-in-switzerland/
Dentsu Aegis Network. "Digital Advertising Share of Advertising Spending in Switzerland from 2008 to 2015." Statista, Statista Inc., 30 Nov 2014, https://www.statista.com/statistics/407739/digital-advertising-share-of-ad-spend-in-switzerland/
Dentsu Aegis Network, Digital advertising share of advertising spending in Switzerland from 2008 to 2015 Statista, https://www.statista.com/statistics/407739/digital-advertising-share-of-ad-spend-in-switzerland/ (last visited November 23, 2024)
Digital advertising share of advertising spending in Switzerland from 2008 to 2015 [Graph], Dentsu Aegis Network, November 30, 2014. [Online]. Available: https://www.statista.com/statistics/407739/digital-advertising-share-of-ad-spend-in-switzerland/