Marketing channels driving revenue according to U.S. B2B and B2C marketers 2015

Published by Statista Research Department, Feb 10, 2015
The graph shows leading marketing channels influencing revenue growth according to B2B and B2C marketing professionals in the United States in 2015. The source found that email marketing was perceived to influence revenue growth by 31 percent of B2B respondents and 19 percent of B2C respondents.

Leading marketing channels influencing revenue growth according to B2B and B2C professionals in the United States in 2015

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Sources

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Release date

February 2015

Region

United States

Survey time period

February 2015

Number of respondents

600 respondents

Age group

18 years and older

Special properties

among digital marketers

Supplementary notes

This question was phrased by the source as follows: "Which channel makes the biggest positive impact on revenue?"
The source does not specify the exact date or the type of the survey.

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B2B advertising & marketing in the United States Trade show and event marketingContent marketingE-commerce in the United StatesB2B e-commerce in the United States
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