This statistic displays digital advertising spending in Italy, by medium, from 2008 to 2013, with forecast to 2015. It was forecast that search advertising spending would reach 552 million euro in 2015.
Digital advertising expenditure in Italy from 2008 to 2015, by medium
(in million euro)
* Forecast ** At current prices. Exchange rate vs. US$ = 0.73095 Figures are after (net) negotiated discounts. Agency commission has not been deducted from the figures. The figures do not include production costs.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Dentsu Aegis Network. (November 30, 2014). Digital advertising expenditure in Italy from 2008 to 2015, by medium (in million euro) [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/398588/digital-advertising-expenditure-in-italy-by-medium/
Dentsu Aegis Network. "Digital advertising expenditure in Italy from 2008 to 2015, by medium (in million euro)." Chart. November 30, 2014. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/398588/digital-advertising-expenditure-in-italy-by-medium/
Dentsu Aegis Network. (2014). Digital advertising expenditure in Italy from 2008 to 2015, by medium (in million euro). Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/398588/digital-advertising-expenditure-in-italy-by-medium/
Dentsu Aegis Network. "Digital Advertising Expenditure in Italy from 2008 to 2015, by Medium (in Million Euro)." Statista, Statista Inc., 30 Nov 2014, https://www.statista.com/statistics/398588/digital-advertising-expenditure-in-italy-by-medium/
Dentsu Aegis Network, Digital advertising expenditure in Italy from 2008 to 2015, by medium (in million euro) Statista, https://www.statista.com/statistics/398588/digital-advertising-expenditure-in-italy-by-medium/ (last visited December 19, 2024)
Digital advertising expenditure in Italy from 2008 to 2015, by medium (in million euro) [Graph], Dentsu Aegis Network, November 30, 2014. [Online]. Available: https://www.statista.com/statistics/398588/digital-advertising-expenditure-in-italy-by-medium/