This statistic shows digital advertising spending in China from 2008 to 2013 and a forecast until 2015, broken down by type. The source predicts that rich media/video advertising expenditures will amount to approximately 1.4 billion U.S. dollars in 2015.
Digital advertising expenditure in China from 2008 to 2015, by type
(in million U.S. dollars)
Characteristic
Display
Search
Rich Media/Video
Mobile
Other
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* Forecast. Figures are after (net) negotiated discounts. Agency commissions have not been deducted from the figures. Figures do not include production costs. The sums of figures may differ slightly from total digital advertising data most probably due to rounding.
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Dentsu Aegis Network. (November 30, 2014). Digital advertising expenditure in China from 2008 to 2015, by type (in million U.S. dollars) [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/398508/digital-advertising-expenditures-by-type-china/
Dentsu Aegis Network. "Digital advertising expenditure in China from 2008 to 2015, by type (in million U.S. dollars)." Chart. November 30, 2014. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/398508/digital-advertising-expenditures-by-type-china/
Dentsu Aegis Network. (2014). Digital advertising expenditure in China from 2008 to 2015, by type (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/398508/digital-advertising-expenditures-by-type-china/
Dentsu Aegis Network. "Digital Advertising Expenditure in China from 2008 to 2015, by Type (in Million U.S. Dollars)." Statista, Statista Inc., 30 Nov 2014, https://www.statista.com/statistics/398508/digital-advertising-expenditures-by-type-china/
Dentsu Aegis Network, Digital advertising expenditure in China from 2008 to 2015, by type (in million U.S. dollars) Statista, https://www.statista.com/statistics/398508/digital-advertising-expenditures-by-type-china/ (last visited August 25, 2024)
Digital advertising expenditure in China from 2008 to 2015, by type (in million U.S. dollars) [Graph], Dentsu Aegis Network, November 30, 2014. [Online]. Available: https://www.statista.com/statistics/398508/digital-advertising-expenditures-by-type-china/