Digital ad spend growth in Ireland 2021-2024
In 2023, digital advertising spending in Ireland increased by 11 percent. Video was the fastest-growing format, having increased its ad spending by 24 percent.
Change in digital advertising spending in Ireland from 2021 to 2024
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Starter Account
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Professional Account
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
IAB Ireland. (May 2, 2024). Change in digital advertising spending in Ireland from 2021 to 2024 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/398200/digital-advertising-share-of-ad-spend-in-ireland/
IAB Ireland. "Change in digital advertising spending in Ireland from 2021 to 2024." Chart. May 2, 2024. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/398200/digital-advertising-share-of-ad-spend-in-ireland/
IAB Ireland. (2024). Change in digital advertising spending in Ireland from 2021 to 2024. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/398200/digital-advertising-share-of-ad-spend-in-ireland/
IAB Ireland. "Change in Digital Advertising Spending in Ireland from 2021 to 2024." Statista, Statista Inc., 2 May 2024, https://www.statista.com/statistics/398200/digital-advertising-share-of-ad-spend-in-ireland/
IAB Ireland, Change in digital advertising spending in Ireland from 2021 to 2024 Statista, https://www.statista.com/statistics/398200/digital-advertising-share-of-ad-spend-in-ireland/ (last visited December 30, 2024)
Change in digital advertising spending in Ireland from 2021 to 2024 [Graph], IAB Ireland, May 2, 2024. [Online]. Available: https://www.statista.com/statistics/398200/digital-advertising-share-of-ad-spend-in-ireland/