In 2020, 83 percent of Brazilian social media advertising spending was invested in video ads and the remaining 17 percent in static display ads. Social media ad spend in the South American country was estimated at 1.4 million U.S. dollars.
Distribution of social media advertising spending in Brazil in 2020, by format
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IAB Brasil. (September 15, 2021). Distribution of social media advertising spending in Brazil in 2020, by format [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/388821/social-media-ad-spend-brazil/
IAB Brasil. "Distribution of social media advertising spending in Brazil in 2020, by format." Chart. September 15, 2021. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/388821/social-media-ad-spend-brazil/
IAB Brasil. (2021). Distribution of social media advertising spending in Brazil in 2020, by format. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/388821/social-media-ad-spend-brazil/
IAB Brasil. "Distribution of Social Media Advertising Spending in Brazil in 2020, by Format." Statista, Statista Inc., 15 Sep 2021, https://www.statista.com/statistics/388821/social-media-ad-spend-brazil/
IAB Brasil, Distribution of social media advertising spending in Brazil in 2020, by format Statista, https://www.statista.com/statistics/388821/social-media-ad-spend-brazil/ (last visited August 24, 2024)
Distribution of social media advertising spending in Brazil in 2020, by format [Graph], IAB Brasil, September 15, 2021. [Online]. Available: https://www.statista.com/statistics/388821/social-media-ad-spend-brazil/