This statistic displays the distribution of advertising spending by medium in Germany from 2008 to 2013, with forecast to 2015. It was forecast that television advertising spending will account for 39 percent of ad spend in 2014.
Distribution of advertising spending in Germany from 2008 to 2015, by medium
* Forecast. ** Calculated based on current prices.
Figures are after (net) negotiated discounts.
Agency commission has not been deducted from the figures. The figures do not include production costs. Digital does not contain Search, Affiliate Advertising.
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Dentsu Aegis Network. (November 30, 2014). Distribution of advertising spending in Germany from 2008 to 2015, by medium [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/388705/advertising-spending-distribution-in-germany-by-medium/
Dentsu Aegis Network. "Distribution of advertising spending in Germany from 2008 to 2015, by medium." Chart. November 30, 2014. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/388705/advertising-spending-distribution-in-germany-by-medium/
Dentsu Aegis Network. (2014). Distribution of advertising spending in Germany from 2008 to 2015, by medium. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/388705/advertising-spending-distribution-in-germany-by-medium/
Dentsu Aegis Network. "Distribution of Advertising Spending in Germany from 2008 to 2015, by Medium." Statista, Statista Inc., 30 Nov 2014, https://www.statista.com/statistics/388705/advertising-spending-distribution-in-germany-by-medium/
Dentsu Aegis Network, Distribution of advertising spending in Germany from 2008 to 2015, by medium Statista, https://www.statista.com/statistics/388705/advertising-spending-distribution-in-germany-by-medium/ (last visited November 23, 2024)
Distribution of advertising spending in Germany from 2008 to 2015, by medium [Graph], Dentsu Aegis Network, November 30, 2014. [Online]. Available: https://www.statista.com/statistics/388705/advertising-spending-distribution-in-germany-by-medium/
