Digital ad spend growth in Germany 2020-2023
In 2023, digital advertising spending in Germany increased two percent. A year earlier, it grew only two percent.
Change in digital advertising spending in Germany from 2020 to 2023
Source
In cooperation with
Release date
June 2024
More information
Region
Germany
Survey time period
2020 to 2023
Supplementary notes
Figure for years preceding 2023 were retrieved from earlier publications.
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* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
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- Free Statistics
- Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 5 people
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per month, billed annually
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- Free + Premium Statistics
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
IAB Europe. (June 12, 2024). Change in digital advertising spending in Germany from 2020 to 2023 [Graph]. In Statista. Retrieved December 03, 2024, from https://www.statista.com/statistics/388675/digital-advertising-spend-year-on-year-growth-germany/
IAB Europe. "Change in digital advertising spending in Germany from 2020 to 2023." Chart. June 12, 2024. Statista. Accessed December 03, 2024. https://www.statista.com/statistics/388675/digital-advertising-spend-year-on-year-growth-germany/
IAB Europe. (2024). Change in digital advertising spending in Germany from 2020 to 2023. Statista. Statista Inc.. Accessed: December 03, 2024. https://www.statista.com/statistics/388675/digital-advertising-spend-year-on-year-growth-germany/
IAB Europe. "Change in Digital Advertising Spending in Germany from 2020 to 2023." Statista, Statista Inc., 12 Jun 2024, https://www.statista.com/statistics/388675/digital-advertising-spend-year-on-year-growth-germany/
IAB Europe, Change in digital advertising spending in Germany from 2020 to 2023 Statista, https://www.statista.com/statistics/388675/digital-advertising-spend-year-on-year-growth-germany/ (last visited December 03, 2024)
Change in digital advertising spending in Germany from 2020 to 2023 [Graph], IAB Europe, June 12, 2024. [Online]. Available: https://www.statista.com/statistics/388675/digital-advertising-spend-year-on-year-growth-germany/