Newspaper advertising spending share in Japan 2014-2023

Published by Statista Research Department, May 14, 2024

Newspaper advertising accounted for 4.8 percent of the total advertising spending in Japan in 2023. The share of newspaper advertising consistently decreased continuously throughout the observed time period.

Newspaper advertising expenditure share in Japan from 2014 to 2023

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Release date

February 2024

Region

Japan

Survey time period

2014 to 2023

Supplementary notes

*Advertising carried by digital newspapers was treated as a separate category starting from 2018.

Data prior to 2021 come from previous reporting.

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