This statistic shows the customer priorities driving the quality of mobile applications for accessing bank services of the United Kingdom (UK) banks as of 2014. Main three priorities that drive the quality of banks mobile apps are the ease of use (46 percent), the speed of obtaining information, carrying out transactions etc. (46 percent) and the layout & design offered by the app (41 percent).
Customer priorities regarding the banking mobile apps quality in the United Kingdom (UK) as of 2014
Characteristic
Share of respondents
Ease of use
46%
Speed of doing what you want
46%
Layout and design
41%
Created with Highcharts 7.2.2Share of respondents46%46%46%46%41%41%Ease of useSpeed of doing what you wantLayout and design
0%10%20%30%40%50%60%
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Harris Interactive. (September 30, 2014). Customer priorities regarding the banking mobile apps quality in the United Kingdom (UK) as of 2014 [Graph]. In Statista. Retrieved February 18, 2025, from https://www.statista.com/statistics/388508/uk-bank-customers-mobile-apps-quality-priorities/
Harris Interactive. "Customer priorities regarding the banking mobile apps quality in the United Kingdom (UK) as of 2014 ." Chart. September 30, 2014. Statista. Accessed February 18, 2025. https://www.statista.com/statistics/388508/uk-bank-customers-mobile-apps-quality-priorities/
Harris Interactive. (2014). Customer priorities regarding the banking mobile apps quality in the United Kingdom (UK) as of 2014 . Statista. Statista Inc.. Accessed: February 18, 2025. https://www.statista.com/statistics/388508/uk-bank-customers-mobile-apps-quality-priorities/
Harris Interactive. "Customer Priorities regarding The Banking Mobile Apps Quality in The United Kingdom (Uk) as of 2014 ." Statista, Statista Inc., 30 Sep 2014, https://www.statista.com/statistics/388508/uk-bank-customers-mobile-apps-quality-priorities/
Harris Interactive, Customer priorities regarding the banking mobile apps quality in the United Kingdom (UK) as of 2014 Statista, https://www.statista.com/statistics/388508/uk-bank-customers-mobile-apps-quality-priorities/ (last visited February 18, 2025)
Customer priorities regarding the banking mobile apps quality in the United Kingdom (UK) as of 2014 [Graph], Harris Interactive, September 30, 2014. [Online]. Available: https://www.statista.com/statistics/388508/uk-bank-customers-mobile-apps-quality-priorities/
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