In 2020, the share of television in the total advertising expenditure across India was around 42 percent. This was an increase compared to the previous year. Advertising expenditures for the television industry have been doing well in the country despite the increasing preference for digital advertising today.
Share of television in total advertising expenditure across India from 2014 to 2020
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Pitch, & Madison World. (February 17, 2021). Share of television in total advertising expenditure across India from 2014 to 2020 [Graph]. In Statista. Retrieved December 31, 2024, from https://www.statista.com/statistics/388426/television-advertising-expenditures-share-india/
Pitch, und Madison World. "Share of television in total advertising expenditure across India from 2014 to 2020." Chart. February 17, 2021. Statista. Accessed December 31, 2024. https://www.statista.com/statistics/388426/television-advertising-expenditures-share-india/
Pitch, Madison World. (2021). Share of television in total advertising expenditure across India from 2014 to 2020. Statista. Statista Inc.. Accessed: December 31, 2024. https://www.statista.com/statistics/388426/television-advertising-expenditures-share-india/
Pitch, and Madison World. "Share of Television in Total Advertising Expenditure across India from 2014 to 2020." Statista, Statista Inc., 17 Feb 2021, https://www.statista.com/statistics/388426/television-advertising-expenditures-share-india/
Pitch & Madison World, Share of television in total advertising expenditure across India from 2014 to 2020 Statista, https://www.statista.com/statistics/388426/television-advertising-expenditures-share-india/ (last visited December 31, 2024)
Share of television in total advertising expenditure across India from 2014 to 2020 [Graph], Pitch, & Madison World, February 17, 2021. [Online]. Available: https://www.statista.com/statistics/388426/television-advertising-expenditures-share-india/
