This statistic shows a ranking of the most popular online advertising formats according to their gross advertising volume in Germany in 2022 and 2023. In-stream video ads ranked first, with spending for this ad format amounting to 571 million euros in 2023.
Gross advertising volume of the most popular online advertising formats in Germany from 2022 and 2023
(in million euros)
Characteristic
2022
2023
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OVK, & BVDW. (April 22, 2024). Gross advertising volume of the most popular online advertising formats in Germany from 2022 and 2023 (in million euros) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/386993/online-ad-formats-gross-advertising-volume-germany/
OVK, und BVDW. "Gross advertising volume of the most popular online advertising formats in Germany from 2022 and 2023 (in million euros)." Chart. April 22, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/386993/online-ad-formats-gross-advertising-volume-germany/
OVK, BVDW. (2024). Gross advertising volume of the most popular online advertising formats in Germany from 2022 and 2023 (in million euros). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/386993/online-ad-formats-gross-advertising-volume-germany/
OVK, and BVDW. "Gross Advertising Volume of The Most Popular Online Advertising Formats in Germany from 2022 and 2023 (in Million Euros)." Statista, Statista Inc., 22 Apr 2024, https://www.statista.com/statistics/386993/online-ad-formats-gross-advertising-volume-germany/
OVK & BVDW, Gross advertising volume of the most popular online advertising formats in Germany from 2022 and 2023 (in million euros) Statista, https://www.statista.com/statistics/386993/online-ad-formats-gross-advertising-volume-germany/ (last visited July 22, 2024)
Gross advertising volume of the most popular online advertising formats in Germany from 2022 and 2023 (in million euros) [Graph], OVK, & BVDW, April 22, 2024. [Online]. Available: https://www.statista.com/statistics/386993/online-ad-formats-gross-advertising-volume-germany/