Daily Mirror: monthly reach UK 2020

The Daily Mirror newspaper had an average monthly reach of nearly 33 million individuals in the United Kingdom in the months from April 2019 to March 2020. Considering reach by print or online, the latest figure marks the highest monthly reach of the newspaper since 2013.

Monthly reach of the Daily Mirror, Sunday Mirror and Sunday People newspapers in the United Kingdom from January 2013 to March 2020 (in 1,000s)

Characteristic	Daily Mirror (mirror.co.uk)	Daily Mirror/Sunday Mirror (mirror.co.uk)	Sunday People (mirror.co.uk)
Apr19-Mar20	32,934	32,338	31,973
Jan19-Dec19	29,062	28,367	27,949
Jan18-Dec18	23,515	22,565	21,835
Jan16-Dec16	10,022	10,847	5,552
Jan15-Dec15	10,708	11,697	6,081
Jan14-Dec14	12,089	13,206	7,048
Jan13-Dec13	12,113	13,290	13,739

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Release date

March 2021

More information

Region

United Kingdom

Survey time period

January 2013 to March 2020

Age group

15 years and above

Special properties

total brand reach across print and digital platforms (digital platforms include desktop computer, smartphone, tablet)

Supplementary notes

Figure for Sunday People is for mirror.co.uk/people.co.uk.
The source provided the additional information: "Net reach of the title across printed and digital format." Refers to readers and visitors.

Figures for months previous to September 2014 are "website visitors," while figures for digital reach starting 2018 include reach through phone, tablet and desktop.

The website mirror.co.uk is not specific to the one print title but a portal or website serving more.

PAMCo 1 2021: April ’19 – Mar ’20 print data fused with November ’20 Comscore data.

Figures for 2017 not provided by source.

For more information on the methodology of this survey click here.

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