Ad market share of advertising media types in Germany 2013-2020

Published by
Kasia Davies,
Nov 9, 2024
This statistic shows data on the ad market share of advertising media types in Germany from 2013 to 2020. In 2020, the ad market share of internet advertising was 12.7 percent. Advertising in newspapers had a ad market share of roughly 12.9 percent.

Advertising market share of advertising media in gross revenue in Germany from 2013 to 2020

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Release date

May 2021

Region

Germany

Survey time period

2013 to 2020

Special properties

as of February 23, 2021

Supplementary notes

The figures for 2013 to 2017 were derived from previous publications.

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