Advertising investments in Germany 1995-2023

Published by
Kasia Davies,
Feb 13, 2024
This statistic shows data on gross advertising investments in Germany from 1995 to 2023. In 2023, gross advertising investments amounted to roughly 33.81 billion euros. A decrease compared to the previous year, at roughly 36.71 billion euros.

Gross advertising investments in Germany from 1995 to 2023 (in billion euros)

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

January 2024

Region

Germany

Survey time period

1995 to 2023

Special properties

above-the-line media (incl. online)

Supplementary notes

Prior year figures were taken from previous publications.

The online/OOH values are provisional and may change retrospectively due to late registrations.

* The value for 2020 was retrospectively adjusted from the source in 2021.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Advertising in Hungary "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Advertising in Hungary

Overview

4

Print advertising

3

Outdoor advertising

3

Radio advertising

4

Television advertising

5

Digital advertising

5

Social media and influencer advertising

3

Further related statistics

10

Further Content: You might find this interesting as well

Statistics

Topics

Advertising in PolandAdvertising in the NordicsInternet usage in PolandTelevision in PolandPrint media in Poland
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.