This statistic shows the outdoor product attributes consumers are willing to pay more for in the United States in 2014. During the survey, 42 percent of respondents said they were willing to pay more for outdoor products that were high quality.
Outdoor product attributes consumers are willing to pay more for in the United States in 2014
Characteristic
Share of respondents
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Spent at least one hour outside per week, participated in a variety of outdoor activities in the past 12 months and purchased apparel, footwear or equipment for outdoor activities
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Outdoor Industry Association. (January 14, 2015). Outdoor product attributes consumers are willing to pay more for in the United States in 2014 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/385795/outdoor-product-attributes-consumers-are-willing-to-pay-more-for-us/
Outdoor Industry Association. "Outdoor product attributes consumers are willing to pay more for in the United States in 2014." Chart. January 14, 2015. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/385795/outdoor-product-attributes-consumers-are-willing-to-pay-more-for-us/
Outdoor Industry Association. (2015). Outdoor product attributes consumers are willing to pay more for in the United States in 2014. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/385795/outdoor-product-attributes-consumers-are-willing-to-pay-more-for-us/
Outdoor Industry Association. "Outdoor Product Attributes Consumers Are Willing to Pay More for in The United States in 2014." Statista, Statista Inc., 14 Jan 2015, https://www.statista.com/statistics/385795/outdoor-product-attributes-consumers-are-willing-to-pay-more-for-us/
Outdoor Industry Association, Outdoor product attributes consumers are willing to pay more for in the United States in 2014 Statista, https://www.statista.com/statistics/385795/outdoor-product-attributes-consumers-are-willing-to-pay-more-for-us/ (last visited August 25, 2024)
Outdoor product attributes consumers are willing to pay more for in the United States in 2014 [Graph], Outdoor Industry Association, January 14, 2015. [Online]. Available: https://www.statista.com/statistics/385795/outdoor-product-attributes-consumers-are-willing-to-pay-more-for-us/