This graph depicts the distribution costs for mail advertising in Germany from 1997 to 2018. In 2018, distribution costs for brochures, leaflets and promotional material via direct mail amounted to 2.97 billion euros, according to the Deutsche Post AG.
Distribution costs for mail advertising in Germany from 1997 to 2018 (in billion euros)*
* Distribution costs including brochures and leaflets sent via direct mail services; excluding costs for home-to-home distribution by individual persons. Distribution costs were calculated using data provided by the Deutsche Post AG (German postal service) on flyers, leaflets and stamped promotional material.
Figures were rounded. Some figures were derived from previous publications.
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ZAW. (May 17, 2019). Distribution costs for mail advertising in Germany from 1997 to 2018 (in billion euros)* [Graph]. In Statista. Retrieved December 24, 2024, from https://www.statista.com/statistics/383924/mail-advertising-distribution-costs-germany/
ZAW. "Distribution costs for mail advertising in Germany from 1997 to 2018 (in billion euros)*." Chart. May 17, 2019. Statista. Accessed December 24, 2024. https://www.statista.com/statistics/383924/mail-advertising-distribution-costs-germany/
ZAW. (2019). Distribution costs for mail advertising in Germany from 1997 to 2018 (in billion euros)*. Statista. Statista Inc.. Accessed: December 24, 2024. https://www.statista.com/statistics/383924/mail-advertising-distribution-costs-germany/
ZAW. "Distribution Costs for Mail Advertising in Germany from 1997 to 2018 (in Billion Euros)*." Statista, Statista Inc., 17 May 2019, https://www.statista.com/statistics/383924/mail-advertising-distribution-costs-germany/
ZAW, Distribution costs for mail advertising in Germany from 1997 to 2018 (in billion euros)* Statista, https://www.statista.com/statistics/383924/mail-advertising-distribution-costs-germany/ (last visited December 24, 2024)
Distribution costs for mail advertising in Germany from 1997 to 2018 (in billion euros)* [Graph], ZAW, May 17, 2019. [Online]. Available: https://www.statista.com/statistics/383924/mail-advertising-distribution-costs-germany/