This statistic shows data on the average radio consumption per weekday in Germany from 2019 to 2023, by length of listening time. In 2023, 7.86 million Germans aged 14 years and older listened to the radio for more than four hours on weekdays. The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.
Average radio consumption per weekday in Germany from 2019 to 2023, by length of listening time
(in million people)
Information on the population:
German-speaking population aged 14 years and older in private households at main place of residence in the Federal Republic of Germany.
Information on total sample:
2019: 23,318 respondents, representing 70.60 million people
2020: 23,191 respondents, representing 70.64 million people
2021: 22,563 respondents, representing 70.54 million people
2022: 23,015 respondents, representing 70.6 million people
2023: 23,524 respondents, representing 70.08 million people
Find more information on the methodology of this survey here.
The survey question was phrased by the source as follows: "And what about listening to the radio: how many hours would you estimate for a normal weekday? Would you say..." " (original German question: "Und wie ist es mit dem Radiohören, wie viele Stunden schätzen Sie da an einem normalen Werktag? Würden Sie sagen ...")
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IfD Allensbach. (June 19, 2023). Average radio consumption per weekday in Germany from 2019 to 2023, by length of listening time (in million people) [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/382125/average-weekday-radio-consumption-germany/
IfD Allensbach. "Average radio consumption per weekday in Germany from 2019 to 2023, by length of listening time (in million people)." Chart. June 19, 2023. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/382125/average-weekday-radio-consumption-germany/
IfD Allensbach. (2023). Average radio consumption per weekday in Germany from 2019 to 2023, by length of listening time (in million people). Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/382125/average-weekday-radio-consumption-germany/
IfD Allensbach. "Average Radio Consumption per Weekday in Germany from 2019 to 2023, by Length of Listening Time (in Million People)." Statista, Statista Inc., 19 Jun 2023, https://www.statista.com/statistics/382125/average-weekday-radio-consumption-germany/
IfD Allensbach, Average radio consumption per weekday in Germany from 2019 to 2023, by length of listening time (in million people) Statista, https://www.statista.com/statistics/382125/average-weekday-radio-consumption-germany/ (last visited November 19, 2024)
Average radio consumption per weekday in Germany from 2019 to 2023, by length of listening time (in million people) [Graph], IfD Allensbach, June 19, 2023. [Online]. Available: https://www.statista.com/statistics/382125/average-weekday-radio-consumption-germany/