This statistic shows the leading sources used to decide where to go on family vacations in the United States as of May 2015. During the survey, 73 percent of respondents said they used search engines to decide where to go on their family vacation.
Leading sources used to decide where to go on family vacations in the United States as of 2015
Characteristic
Share of respondents
Search engine
73%
Recommendations of friends and family
71%
Online booking site
61%
Travel review websites
55%
Travel supplier website
41%
Social media
37%
Magazines
32%
Guidebook
29%
Travel club (e.g. AAA)
25%
Travel blogs
24%
Tourist office website
22%
Travel agent
15%
Newspapers
12%
Tourist office - in person or via phone
11%
Tour operator website or brochure (e.g. Globus, Collette)
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Google. (September 28, 2015). Leading sources used to decide where to go on family vacations in the United States as of 2015 [Graph]. In Statista. Retrieved November 25, 2024, from https://www.statista.com/statistics/381295/leading-sources-used-to-decide-where-to-go-on-family-vacations-us/
Google. "Leading sources used to decide where to go on family vacations in the United States as of 2015." Chart. September 28, 2015. Statista. Accessed November 25, 2024. https://www.statista.com/statistics/381295/leading-sources-used-to-decide-where-to-go-on-family-vacations-us/
Google. (2015). Leading sources used to decide where to go on family vacations in the United States as of 2015. Statista. Statista Inc.. Accessed: November 25, 2024. https://www.statista.com/statistics/381295/leading-sources-used-to-decide-where-to-go-on-family-vacations-us/
Google. "Leading Sources Used to Decide Where to Go on Family Vacations in The United States as of 2015." Statista, Statista Inc., 28 Sep 2015, https://www.statista.com/statistics/381295/leading-sources-used-to-decide-where-to-go-on-family-vacations-us/
Google, Leading sources used to decide where to go on family vacations in the United States as of 2015 Statista, https://www.statista.com/statistics/381295/leading-sources-used-to-decide-where-to-go-on-family-vacations-us/ (last visited November 25, 2024)
Leading sources used to decide where to go on family vacations in the United States as of 2015 [Graph], Google, September 28, 2015. [Online]. Available: https://www.statista.com/statistics/381295/leading-sources-used-to-decide-where-to-go-on-family-vacations-us/
