This statistic shows the leading reasons for downloading or using travel-related smartphone apps among leisure travelers in the United States as of May 2014. During the survey, 31 percent of respondents said they downloaded or used a travel-related smartphone app because of recommendations from family, friends or colleagues.
Leading reasons for downloading or using travel-related smartphone apps among leisure travelers in the United States as of May 2014
Characteristic
Share of respondents
Easier to reserve or book than on mobile site
42%
To save personal information/setting
39%
Plan to access information from the brand frequently
37%
For a brand with which I have rewards/loyalty membership
36%
Recommendations from friends, family, or colleagues
Travelers who reside in the U.S., go online at least once per month, have traveled at least once for personal reasons (or a minimum of three times for business) within the past six months and have downloaded/used travelrelated smartphone apps
Supplementary notes
The source does not specify the type of survey.
Multiple answers were possible.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Google. (June 30, 2014). Leading reasons for downloading or using travel-related smartphone apps among leisure travelers in the United States as of May 2014 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/381276/reasons-for-downloading-travel-related-apps-among-leisure-travelers-us/
Google. "Leading reasons for downloading or using travel-related smartphone apps among leisure travelers in the United States as of May 2014." Chart. June 30, 2014. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/381276/reasons-for-downloading-travel-related-apps-among-leisure-travelers-us/
Google. (2014). Leading reasons for downloading or using travel-related smartphone apps among leisure travelers in the United States as of May 2014. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/381276/reasons-for-downloading-travel-related-apps-among-leisure-travelers-us/
Google. "Leading Reasons for Downloading or Using Travel-related Smartphone Apps among Leisure Travelers in The United States as of May 2014." Statista, Statista Inc., 30 Jun 2014, https://www.statista.com/statistics/381276/reasons-for-downloading-travel-related-apps-among-leisure-travelers-us/
Google, Leading reasons for downloading or using travel-related smartphone apps among leisure travelers in the United States as of May 2014 Statista, https://www.statista.com/statistics/381276/reasons-for-downloading-travel-related-apps-among-leisure-travelers-us/ (last visited December 21, 2024)
Leading reasons for downloading or using travel-related smartphone apps among leisure travelers in the United States as of May 2014 [Graph], Google, June 30, 2014. [Online]. Available: https://www.statista.com/statistics/381276/reasons-for-downloading-travel-related-apps-among-leisure-travelers-us/
