Internet use for U.S. life insurance purchase by generation 2018

This statistic presents the intention of using internet by consumers for life insurance research and purchase in the United States in 2017, by generation. In that year, 43 percent of the Boomer respondents stated that they sought information about life insurance online.

Intention of internet use for life insurance research and purchase in the United States in 2018, by generation

Generation	Millennials	Gen X	Boomers	Silent	Total
-	-	-	-	-	-
-	-	-	-	-	-
-	-	-	-	-	-
-	-	-	-	-	-

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Release date

April 2018

More information

Region

United States

Survey time period

January 2018

Number of respondents

2,082 respondents

Age group

18 years and older

Special properties

financial decision makers in their households

Method of interview

Online panel

Citation formats

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