The Scottish newspaper The Herald had an average monthly reach of around 2 million adults in Great Britain from April 2019 to March 2020. The print and digital reach of The Herald and The Sunday Herald was higher among women than men, with over 1 million women a month reached by The Herald or its website on average. Reach was also significantly higher amongst older consumers, with roughly 1.6 million in the over 35 years age group accessing The Herald each month.
Monthly reach of The Herald and Sunday Herald in Great Britain from April 2019 to March 2020, by demographic group
(in 1,000s)
The source provided the additional information: "Net reach of the title across printed and digital format." Refers to readers and visitors.
The website heraldscotland.com is not specific to the one print title but a portal or website serving more than one title. Figures for both print titles have been provided here.
For more information on the methodology of this survey click here.
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Publishers Audience Measurement Company. (December 9, 2020). Monthly reach of The Herald and Sunday Herald in Great Britain from April 2019 to March 2020, by demographic group (in 1,000s) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/380743/the-herald-newspapers-monthly-reach-by-demographic-uk/
Publishers Audience Measurement Company. "Monthly reach of The Herald and Sunday Herald in Great Britain from April 2019 to March 2020, by demographic group (in 1,000s)." Chart. December 9, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/380743/the-herald-newspapers-monthly-reach-by-demographic-uk/
Publishers Audience Measurement Company. (2020). Monthly reach of The Herald and Sunday Herald in Great Britain from April 2019 to March 2020, by demographic group (in 1,000s). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/380743/the-herald-newspapers-monthly-reach-by-demographic-uk/
Publishers Audience Measurement Company. "Monthly Reach of The Herald and Sunday Herald in Great Britain from April 2019 to March 2020, by Demographic Group (in 1,000s)." Statista, Statista Inc., 9 Dec 2020, https://www.statista.com/statistics/380743/the-herald-newspapers-monthly-reach-by-demographic-uk/
Publishers Audience Measurement Company, Monthly reach of The Herald and Sunday Herald in Great Britain from April 2019 to March 2020, by demographic group (in 1,000s) Statista, https://www.statista.com/statistics/380743/the-herald-newspapers-monthly-reach-by-demographic-uk/ (last visited December 22, 2024)
Monthly reach of The Herald and Sunday Herald in Great Britain from April 2019 to March 2020, by demographic group (in 1,000s) [Graph], Publishers Audience Measurement Company, December 9, 2020. [Online]. Available: https://www.statista.com/statistics/380743/the-herald-newspapers-monthly-reach-by-demographic-uk/
