Projected e-commerce share of retail sales in Finland 2015-2018
The growth of e-commerce is a global phenomenon and present in different types of economies across the world. The source ranked Finland among the countries where e-commerce was forecasted to hold a larger share of the total retail sales compared to other countries. Out of the Nordic countries, figures similar but not identical to those of Finland were forecasted for Norway.
The forecast in this statistic was focused on the retail industry, excluding travel and event tickets. It was based on both global and local factors, reflecting trends and market developments.