A 2022 survey conducted in Scotland showed that ITV or STV was the source expected to be used most among respondents aged 16 years old and above to access news about their own nation. BBC One ranked in second with 26 percent of the consumers' votes, followed by Facebook with 15 percent.
Leading sources used by audiences to access news about their own nation in Scotland as of March 2022
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Ofcom. (July 21, 2022). Leading sources used by audiences to access news about their own nation in Scotland as of March 2022 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/376390/ranking-of-news-sources-by-reach-in-scotland/
Ofcom. "Leading sources used by audiences to access news about their own nation in Scotland as of March 2022." Chart. July 21, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/376390/ranking-of-news-sources-by-reach-in-scotland/
Ofcom. (2022). Leading sources used by audiences to access news about their own nation in Scotland as of March 2022. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/376390/ranking-of-news-sources-by-reach-in-scotland/
Ofcom. "Leading Sources Used by Audiences to Access News about Their Own Nation in Scotland as of March 2022." Statista, Statista Inc., 21 Jul 2022, https://www.statista.com/statistics/376390/ranking-of-news-sources-by-reach-in-scotland/
Ofcom, Leading sources used by audiences to access news about their own nation in Scotland as of March 2022 Statista, https://www.statista.com/statistics/376390/ranking-of-news-sources-by-reach-in-scotland/ (last visited November 21, 2024)
Leading sources used by audiences to access news about their own nation in Scotland as of March 2022 [Graph], Ofcom, July 21, 2022. [Online]. Available: https://www.statista.com/statistics/376390/ranking-of-news-sources-by-reach-in-scotland/
