Share of digital ad revenue worldwide 2018-2028
In 2022, digital advertising accounted for 67 percent of total ad revenue worldwide. The share is expected to grow to 73 percent in 2028, reaching 70 percent in 2024.
Share of digital in advertising revenue worldwide from 2018 to 2028
Source
In cooperation with
Release date
June 2023
More information
Region
Worldwide
Survey time period
2018 to 2022
Supplementary notes
* Forecast.
* For commercial use only
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* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
1
- Free Statistics
- Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 5 people
$959 USD
per month, billed annually
1
- Free + Premium Statistics
- Reports
- Market Insights
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Brands Vietnam. (June 26, 2023). Share of digital in advertising revenue worldwide from 2018 to 2028 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/375008/share-digital-ad-spend-worldwide/
Brands Vietnam. "Share of digital in advertising revenue worldwide from 2018 to 2028." Chart. June 26, 2023. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/375008/share-digital-ad-spend-worldwide/
Brands Vietnam. (2023). Share of digital in advertising revenue worldwide from 2018 to 2028. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/375008/share-digital-ad-spend-worldwide/
Brands Vietnam. "Share of Digital in Advertising Revenue Worldwide from 2018 to 2028." Statista, Statista Inc., 26 Jun 2023, https://www.statista.com/statistics/375008/share-digital-ad-spend-worldwide/
Brands Vietnam, Share of digital in advertising revenue worldwide from 2018 to 2028 Statista, https://www.statista.com/statistics/375008/share-digital-ad-spend-worldwide/ (last visited December 23, 2024)
Share of digital in advertising revenue worldwide from 2018 to 2028 [Graph], Brands Vietnam, June 26, 2023. [Online]. Available: https://www.statista.com/statistics/375008/share-digital-ad-spend-worldwide/