The graph shows performance metrics for mobile display ads in selected countries worldwide in the first half of 2014. Out of the presented countries, Brazil reported the highest clickthrough rate with 0.2 percent.
Performance metrics for mobile display ads in select countries worldwide in 1st half 2014
Country
Clickthrough rate (in percent)
Engagement rate (in percent)
Average Engagement time (in seconds)
In-screen impressions (in percent)
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eMarketer. (December 11, 2014). Performance metrics for mobile display ads in select countries worldwide in 1st half 2014 [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/374738/performance-metrics-mobile-display-ads/
eMarketer. "Performance metrics for mobile display ads in select countries worldwide in 1st half 2014." Chart. December 11, 2014. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/374738/performance-metrics-mobile-display-ads/
eMarketer. (2014). Performance metrics for mobile display ads in select countries worldwide in 1st half 2014. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/374738/performance-metrics-mobile-display-ads/
eMarketer. "Performance Metrics for Mobile Display Ads in Select Countries Worldwide in 1st Half 2014." Statista, Statista Inc., 11 Dec 2014, https://www.statista.com/statistics/374738/performance-metrics-mobile-display-ads/
eMarketer, Performance metrics for mobile display ads in select countries worldwide in 1st half 2014 Statista, https://www.statista.com/statistics/374738/performance-metrics-mobile-display-ads/ (last visited September 01, 2024)
Performance metrics for mobile display ads in select countries worldwide in 1st half 2014 [Graph], eMarketer, December 11, 2014. [Online]. Available: https://www.statista.com/statistics/374738/performance-metrics-mobile-display-ads/