The graph shows a forecast of advertising spending worldwide for 2015, broken down by platform. The source expects that total paid media ad spend will reach 592.43 billion U.S. dollars in 2015; mobile internet advertising expenditures in the same period are projected to reach a little over 64 billion.
Advertising spending worldwide in 2015, by platform
(in billion U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
eMarketer. (December 10, 2014). Advertising spending worldwide in 2015, by platform (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/374511/ad-spend-by-platform-worldwide/
eMarketer. "Advertising spending worldwide in 2015, by platform (in billion U.S. dollars)." Chart. December 10, 2014. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/374511/ad-spend-by-platform-worldwide/
eMarketer. (2014). Advertising spending worldwide in 2015, by platform (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/374511/ad-spend-by-platform-worldwide/
eMarketer. "Advertising Spending Worldwide in 2015, by Platform (in Billion U.S. Dollars)." Statista, Statista Inc., 10 Dec 2014, https://www.statista.com/statistics/374511/ad-spend-by-platform-worldwide/
eMarketer, Advertising spending worldwide in 2015, by platform (in billion U.S. dollars) Statista, https://www.statista.com/statistics/374511/ad-spend-by-platform-worldwide/ (last visited December 21, 2024)
Advertising spending worldwide in 2015, by platform (in billion U.S. dollars) [Graph], eMarketer, December 10, 2014. [Online]. Available: https://www.statista.com/statistics/374511/ad-spend-by-platform-worldwide/