Managing data privacy on connected devices in the United Kingdom (UK) 2014

Which of the following statements best describes your approach toward managing the privacy of data collected on connected devices?*

CharacteristicShare of respondents
Take charge (you proactively manage privacy settings) 58%
Reactive (you manage privacy settings when you become aware of a privacy issue) 30%
Passive (you don’t actively manage privacy settings) 11%
Other 1%
Created with Highcharts 7.2.2Share of respondents58%58%30%30%11%11%1%1%Take charge (you proactively manage privacy settings)Reactive (you manage privacy settings when you become aware of aprivacy issue)Passive (you don’t actively manage privacy settings)Other
0%5%10%15%20%25%30%35%40%45%50%55%60%65%
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Release date

October 2014

Region

United Kingdom

Survey time period

September 8-17, 2014

Number of respondents

648 respondents

Special properties

employed consumers who own or regularly use a connected device at least weekly

Method of interview

Online survey

Supplementary notes

* The original survey question was: "Which of the following statements, if any, best describes your overall approach toward managing the privacy of data collected on “connected device(s)” you use (for example, having control over who sees or uses your personal data)?"
Age of respondents not specified.

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