This statistic shows the main sources used to find information about online invoice trading in the United Kingdom (UK) according to a survey on the alternative finance market in 2014. At that time 47 percent of respondents stated that they learned about online invoice trading from online advertising.
How did you find out about online invoice trading?
primary industry figures as well as extensive surveys of businesses and consumers
Supplementary notes
The source defines Invoice trading as follows: "when firms sell their invoices at a discount in order to receive funds immediately rather than waiting for invoices to get paid". The source clarifies the methodology as follows: "Four stages of research activity were carried out from March to September 2014. (1) Stage one involved collecting primary transactional data directly from alternative finance platforms. (2) Stage two consisted of designing and distributing model-specific questionnaires to survey funders and fundraisers of alternative finance. In total 15,658 users were surveyed. (3) Stage three conducted in association with ACCA and PwC included two external national surveys to understand the level of awareness among consumers of alternative finance. 2,007 consumers and 506 SMEs were surveyed. (4) Stage four was the industry-wide tracking survey among UK crowdfunding associations and P2P associations to gather industrial figures for year 2014. Transactional data was collected for quarters one to three of 2014."
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Nesta. (November 7, 2014). How did you find out about online invoice trading? [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/372814/uk-alternative-finance-invoice-trading-information-sources/
Nesta. "How did you find out about online invoice trading?." Chart. November 7, 2014. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/372814/uk-alternative-finance-invoice-trading-information-sources/
Nesta. (2014). How did you find out about online invoice trading?. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/372814/uk-alternative-finance-invoice-trading-information-sources/
Nesta. "How Did You Find out about Online Invoice Trading?." Statista, Statista Inc., 7 Nov 2014, https://www.statista.com/statistics/372814/uk-alternative-finance-invoice-trading-information-sources/
Nesta, How did you find out about online invoice trading? Statista, https://www.statista.com/statistics/372814/uk-alternative-finance-invoice-trading-information-sources/ (last visited August 24, 2024)
How did you find out about online invoice trading? [Graph], Nesta, November 7, 2014. [Online]. Available: https://www.statista.com/statistics/372814/uk-alternative-finance-invoice-trading-information-sources/