This graph presents the largest nonprofit content marketing challenges in North America as of August 2015. During the survey, 53 percent of all surveyed not-for-profit marketers stated that producing engaging content was the biggest challenge in content marketing.
Leading nonprofit content marketing challenges in North America as of August 2015
404 nonprofit marketers of of which 307 using content marketing
Special properties
among nonprofit marketers
Method of interview
Email survey
Supplementary notes
Percentages shown represent marketers who rated each challenge a 4 or 5 on a 5-point scale where 5 = “Very Challenged” and 1 = “Not at all Challenged.”
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Content Marketing Institute, & Blackbaud. (November 4, 2015). Leading nonprofit content marketing challenges in North America as of August 2015 [Graph]. In Statista. Retrieved January 02, 2025, from https://www.statista.com/statistics/372490/nonprofit-content-marketing-challenges-in-north-america/
Content Marketing Institute, und Blackbaud. "Leading nonprofit content marketing challenges in North America as of August 2015." Chart. November 4, 2015. Statista. Accessed January 02, 2025. https://www.statista.com/statistics/372490/nonprofit-content-marketing-challenges-in-north-america/
Content Marketing Institute, Blackbaud. (2015). Leading nonprofit content marketing challenges in North America as of August 2015. Statista. Statista Inc.. Accessed: January 02, 2025. https://www.statista.com/statistics/372490/nonprofit-content-marketing-challenges-in-north-america/
Content Marketing Institute, and Blackbaud. "Leading Nonprofit Content Marketing Challenges in North America as of August 2015." Statista, Statista Inc., 4 Nov 2015, https://www.statista.com/statistics/372490/nonprofit-content-marketing-challenges-in-north-america/
Content Marketing Institute & Blackbaud, Leading nonprofit content marketing challenges in North America as of August 2015 Statista, https://www.statista.com/statistics/372490/nonprofit-content-marketing-challenges-in-north-america/ (last visited January 02, 2025)
Leading nonprofit content marketing challenges in North America as of August 2015 [Graph], Content Marketing Institute, & Blackbaud, November 4, 2015. [Online]. Available: https://www.statista.com/statistics/372490/nonprofit-content-marketing-challenges-in-north-america/
