The statistic displays the targeting methods used by digital video advertisers in the United Kingdom (UK) from the first quarter of 2014 to the fourth quarter of 2014. The most popular technique in the first quarter of 2014 was social grade targeting, used by 48 percent of all ads served with the advanced targeting option.
Targeting methods used by digital video advertisers in the United Kingdom (UK) from 1st quarter 2014 to 4th quarter 2014
Characteristic
Behavioral
Social grade
Geo
Daypart
Other
ISP
User ID
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Videology. (February 12, 2015). Targeting methods used by digital video advertisers in the United Kingdom (UK) from 1st quarter 2014 to 4th quarter 2014 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/369343/targeting-methods-digital-video-advertisers-uk/
Videology. "Targeting methods used by digital video advertisers in the United Kingdom (UK) from 1st quarter 2014 to 4th quarter 2014." Chart. February 12, 2015. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/369343/targeting-methods-digital-video-advertisers-uk/
Videology. (2015). Targeting methods used by digital video advertisers in the United Kingdom (UK) from 1st quarter 2014 to 4th quarter 2014. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/369343/targeting-methods-digital-video-advertisers-uk/
Videology. "Targeting Methods Used by Digital Video Advertisers in The United Kingdom (Uk) from 1st Quarter 2014 to 4th Quarter 2014." Statista, Statista Inc., 12 Feb 2015, https://www.statista.com/statistics/369343/targeting-methods-digital-video-advertisers-uk/
Videology, Targeting methods used by digital video advertisers in the United Kingdom (UK) from 1st quarter 2014 to 4th quarter 2014 Statista, https://www.statista.com/statistics/369343/targeting-methods-digital-video-advertisers-uk/ (last visited August 24, 2024)
Targeting methods used by digital video advertisers in the United Kingdom (UK) from 1st quarter 2014 to 4th quarter 2014 [Graph], Videology, February 12, 2015. [Online]. Available: https://www.statista.com/statistics/369343/targeting-methods-digital-video-advertisers-uk/