Mobile ad spending growth in Italy 2017-2025

Published by
Michele Majidi,
Feb 13, 2023
Mobile internet advertising spending decreased 2.5 percent in 2020 compared to 2019. Ad spending was projected to grow again over the following five years, with a 23.2 percent increase expected in 2021.

Change in mobile internet advertising spending in Italy from 2017 to 2025

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Sources

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Release date

July 2021

Region

Italy

Survey time period

2017 to 2020

Supplementary notes

* Forecast.
Figures calculated by Statista based on data provided by the source.

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Statistics on " Digital advertising in Italy "

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Overview

4

Italian market overview

5

Formats

6

Mobile

4

Social media advertising

6

Consumer attitudes

5

Further related statistics

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Topics

Digital advertising in Italy Digital advertising in EuropeAdvertising and market research companies in ItalySocial media usage in ItalyInfluencer marketing in Italy
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