Motivations for watching online videos in Sweden 2015

Published by Statista Research Department, Jun 13, 2015
This statistic shows the most common motivations for watching online videos in Sweden as of March 2015. During the survey period it was found that 25 percent of Swedish internet users watched online videos to relax.

Most common motivations for watching online videos in Sweden in 2015

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Release date

June 2015

Region

Sweden

Survey time period

November 2014 to April 2015

Number of respondents

2,229 respondents

Age group

16 years and older

Special properties

Internet users (accessing via computer, tablet or smartphone) | Watched online video in the past week | Answering based on a recent online video session

Method of interview

Computer-assisted telephone interviews (CATI)

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Overview

5

Platform benchmarks

4

User engagement

5

Video streaming on-demand

8

Social video & UGC

8

Live streaming

5

Mobile video apps

5

Spotlight: online video advertising

5

Further related statistics

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Digital entertainment in CanadaMusic consumption in the U.S.Digital Music in the United StatesMobile gaming market in the United StatesOnline video usage in the United States
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$0 USD
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