This statistic shows the webrooming penetration among digital consumers in New Zealand as of March 2014, by product category. During the survey period it was found that 11 percent of consumers did online research on groceries before buying them in-store.
Webrooming penetration in New Zealand in 2014, by product category
Characteristic
Share of respondents
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Google. (June 26, 2016). Webrooming penetration in New Zealand in 2014, by product category [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/350463/webrooming-product-categories-new-zealand/
Google. "Webrooming penetration in New Zealand in 2014, by product category." Chart. June 26, 2016. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/350463/webrooming-product-categories-new-zealand/
Google. (2016). Webrooming penetration in New Zealand in 2014, by product category. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/350463/webrooming-product-categories-new-zealand/
Google. "Webrooming Penetration in New Zealand in 2014, by Product Category." Statista, Statista Inc., 26 Jun 2016, https://www.statista.com/statistics/350463/webrooming-product-categories-new-zealand/
Google, Webrooming penetration in New Zealand in 2014, by product category Statista, https://www.statista.com/statistics/350463/webrooming-product-categories-new-zealand/ (last visited August 24, 2024)
Webrooming penetration in New Zealand in 2014, by product category [Graph], Google, June 26, 2016. [Online]. Available: https://www.statista.com/statistics/350463/webrooming-product-categories-new-zealand/