This statistic presents the most popular mobile travel activities of tablet and smartphone users worldwide. During the March 2014 survey in leading digital markets it was found that 47 percent of respondents had researched travel destinations via mobile device.
Most popular mobile travel activities of global audiences as of March 2014
Monthly users. Data is based on United States, Canada, United Kingdom, France, and Germany The source defines mobile elite as consumers who reported spending more time and money on mobile devices compared to the general sample. Respondents profiled as mobile elite were profiled compared to the rest of the general mobile audience. Mobile elite in the travel segment = respondents who spent more than 3 hours on travel mobile apps or travel mobile websites in a month.
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Adobe. (June 12, 2014). Most popular mobile travel activities of global audiences as of March 2014 [Graph]. In Statista. Retrieved December 31, 2024, from https://www.statista.com/statistics/347955/global-mobile-travel-activities/
Adobe. "Most popular mobile travel activities of global audiences as of March 2014." Chart. June 12, 2014. Statista. Accessed December 31, 2024. https://www.statista.com/statistics/347955/global-mobile-travel-activities/
Adobe. (2014). Most popular mobile travel activities of global audiences as of March 2014. Statista. Statista Inc.. Accessed: December 31, 2024. https://www.statista.com/statistics/347955/global-mobile-travel-activities/
Adobe. "Most Popular Mobile Travel Activities of Global Audiences as of March 2014." Statista, Statista Inc., 12 Jun 2014, https://www.statista.com/statistics/347955/global-mobile-travel-activities/
Adobe, Most popular mobile travel activities of global audiences as of March 2014 Statista, https://www.statista.com/statistics/347955/global-mobile-travel-activities/ (last visited December 31, 2024)
Most popular mobile travel activities of global audiences as of March 2014 [Graph], Adobe, June 12, 2014. [Online]. Available: https://www.statista.com/statistics/347955/global-mobile-travel-activities/
