The graph shows the average number of brand content replies worldwide in 2013, by industry and content type. Media and entertainment established higher engagement rates with photo content (11.6 replies) than text content (7.2 replies).
Number of brand content replies worldwide in 2013, by industry and content type
Characteristic
Text replies
Photo replies
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ExactTarget. (September 11, 2014). Number of brand content replies worldwide in 2013, by industry and content type [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/329002/brand-content-replies-worldwide-by-industry-content-type/
ExactTarget. "Number of brand content replies worldwide in 2013, by industry and content type." Chart. September 11, 2014. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/329002/brand-content-replies-worldwide-by-industry-content-type/
ExactTarget. (2014). Number of brand content replies worldwide in 2013, by industry and content type. Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/329002/brand-content-replies-worldwide-by-industry-content-type/
ExactTarget. "Number of Brand Content Replies Worldwide in 2013, by Industry and Content Type." Statista, Statista Inc., 11 Sep 2014, https://www.statista.com/statistics/329002/brand-content-replies-worldwide-by-industry-content-type/
ExactTarget, Number of brand content replies worldwide in 2013, by industry and content type Statista, https://www.statista.com/statistics/329002/brand-content-replies-worldwide-by-industry-content-type/ (last visited July 23, 2024)
Number of brand content replies worldwide in 2013, by industry and content type [Graph], ExactTarget, September 11, 2014. [Online]. Available: https://www.statista.com/statistics/329002/brand-content-replies-worldwide-by-industry-content-type/