Leading reasons why U.S. back-to-school shoppers buy pre-configured kits 2022

Leading drivers for buying pre-configured school supply kits in the United States in 2022

CharacteristicShare of respondents
Convenience 47%
Cost savings 32%
Support PTA and/or other local charities 21%
Created with Highcharts 7.2.2Share of respondents47%47%32%32%21%21%ConvenienceCost savingsSupport PTA and/or other local charities
0%10%20%30%40%50%60%
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Source

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Release date

July 2022

Region

United States

Survey time period

May 20 to June 2, 2022

Number of respondents

526 respondents

Age group

Special properties

Parents who had at least one child attending school in grades K - 12 this fall

Method of interview

Online panel

Supplementary notes

Original survey question: "What is the main reason for buying pre-configured "kits" of school supplies this year?"

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