Awareness of online marketing strategies among SMEs in the UK 2013

Published by Statista Research Department, Apr 2, 2014
This statistic displays the familiarity of small to medium sized enterprises (SMEs) with selected online marketing strategies in the United Kingdom (UK) in 2013, by type. SMEs were least familiar with inbound marketing. Only 35 percent stated that they were aware of this strategy.

Which online marketing strategies are you aware of?

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Source

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Release date

April 2014

Region

United Kingdom

Survey time period

November 2013

Number of respondents

188 respondents

Special properties

small businesses at the British Business Show 2013

Supplementary notes

The source does not provide the original wording of the question posed during the survey. The wording of the question chosen for this statistic may therefore differ slightly from the original.

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