In 2018, telecommunications was the sector with the highest growth of advertising spending in Brazil, with an increase of 28.5 percent in comparison to the previous year. In contrast, the ad spend for the personal hygiene and beauty sector in the country saw a decrease of nearly five percent in comparison to 2017.
Change in advertising spending in Brazil in 2018, by category
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Kantar Ibope Media. (May 6, 2019). Change in advertising spending in Brazil in 2018, by category [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/326626/brazil-categories-ad-spending-growth/
Kantar Ibope Media. "Change in advertising spending in Brazil in 2018, by category." Chart. May 6, 2019. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/326626/brazil-categories-ad-spending-growth/
Kantar Ibope Media. (2019). Change in advertising spending in Brazil in 2018, by category. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/326626/brazil-categories-ad-spending-growth/
Kantar Ibope Media. "Change in Advertising Spending in Brazil in 2018, by Category." Statista, Statista Inc., 6 May 2019, https://www.statista.com/statistics/326626/brazil-categories-ad-spending-growth/
Kantar Ibope Media, Change in advertising spending in Brazil in 2018, by category Statista, https://www.statista.com/statistics/326626/brazil-categories-ad-spending-growth/ (last visited December 21, 2024)
Change in advertising spending in Brazil in 2018, by category [Graph], Kantar Ibope Media, May 6, 2019. [Online]. Available: https://www.statista.com/statistics/326626/brazil-categories-ad-spending-growth/
