The statistic shows the leading four reasons consumers gave for buying new products within the spirits beverage category in a survey conducted in the UK in 2013. Of respondents, 30 tried new products because they 'looked tasty', 24 percent because of the brand and 22 percent claimed they buy 'to try something different'.
Leading reasons for consumers trying new spirits in the United Kingdom (UK) in 2013
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Future Thinking. (January 30, 2014). Leading reasons for consumers trying new spirits in the United Kingdom (UK) in 2013 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/326480/reasons-for-purchasing-new-spirits-united-kingdom-uk/
Future Thinking. "Leading reasons for consumers trying new spirits in the United Kingdom (UK) in 2013." Chart. January 30, 2014. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/326480/reasons-for-purchasing-new-spirits-united-kingdom-uk/
Future Thinking. (2014). Leading reasons for consumers trying new spirits in the United Kingdom (UK) in 2013. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/326480/reasons-for-purchasing-new-spirits-united-kingdom-uk/
Future Thinking. "Leading Reasons for Consumers Trying New Spirits in The United Kingdom (Uk) in 2013." Statista, Statista Inc., 30 Jan 2014, https://www.statista.com/statistics/326480/reasons-for-purchasing-new-spirits-united-kingdom-uk/
Future Thinking, Leading reasons for consumers trying new spirits in the United Kingdom (UK) in 2013 Statista, https://www.statista.com/statistics/326480/reasons-for-purchasing-new-spirits-united-kingdom-uk/ (last visited December 22, 2024)
Leading reasons for consumers trying new spirits in the United Kingdom (UK) in 2013 [Graph], Future Thinking, January 30, 2014. [Online]. Available: https://www.statista.com/statistics/326480/reasons-for-purchasing-new-spirits-united-kingdom-uk/
