This statistic shows the approach of UK consumers to choosing a hotel, according to a survey conducted in 2013. Of respondents 20.7 percent have a number of hotels they prefer to use, with a favourite they use most, while 9 percent claimed to always use the same company.
When using a hotel, what describes your approach?
Characteristic
Share of respondents
I always use the same company
7.9%
I have a number of companies I prefer to use but, among these, have a favourite I use the most
20.7%
I have a number of companies I prefer to use but, among these, have no particular favourite
27.5%
I have no companies I prefer to use and just use what suits me best at the time
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SAS Institute. (August 1, 2013). When using a hotel, what describes your approach? [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/326239/approach-when-selecting-a-hotel-united-kingdom-uk/
SAS Institute. "When using a hotel, what describes your approach?." Chart. August 1, 2013. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/326239/approach-when-selecting-a-hotel-united-kingdom-uk/
SAS Institute. (2013). When using a hotel, what describes your approach?. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/326239/approach-when-selecting-a-hotel-united-kingdom-uk/
SAS Institute. "When Using a Hotel, What Describes Your Approach?." Statista, Statista Inc., 1 Aug 2013, https://www.statista.com/statistics/326239/approach-when-selecting-a-hotel-united-kingdom-uk/
SAS Institute, When using a hotel, what describes your approach? Statista, https://www.statista.com/statistics/326239/approach-when-selecting-a-hotel-united-kingdom-uk/ (last visited December 22, 2024)
When using a hotel, what describes your approach? [Graph], SAS Institute, August 1, 2013. [Online]. Available: https://www.statista.com/statistics/326239/approach-when-selecting-a-hotel-united-kingdom-uk/