This statistic displays the reasons for consumers reported accessing product information on a mobile device in the United Kingdom (UK) in 2014, by product category. Regarding the retail sector, 51 percent of respondents reported using their mobile device to research and consider purchase options. Only six percent were looking for a phone number or contact info.
When you accessed information about a product on your mobile device what were you looking to ultimately accomplish?**
** The question was phrased by the source as follows: "On this last time you accessed information about [category] on your [device], what were you looking to ultimately accomplish?"
*** All respondents had used their device to make a purchase decision in at least one of the three key industries (retail, insurance and telecom) in the past 30 days.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
xAd, & Telmetrics. (July 7, 2014). When you accessed information about a product on your mobile device what were you looking to ultimately accomplish?** [Graph]. In Statista. Retrieved November 04, 2024, from https://www.statista.com/statistics/325558/moble-shopper-intention-when-accessing-product-information-uk/
xAd, und Telmetrics. "When you accessed information about a product on your mobile device what were you looking to ultimately accomplish?**." Chart. July 7, 2014. Statista. Accessed November 04, 2024. https://www.statista.com/statistics/325558/moble-shopper-intention-when-accessing-product-information-uk/
xAd, Telmetrics. (2014). When you accessed information about a product on your mobile device what were you looking to ultimately accomplish?**. Statista. Statista Inc.. Accessed: November 04, 2024. https://www.statista.com/statistics/325558/moble-shopper-intention-when-accessing-product-information-uk/
xAd, and Telmetrics. "When You Accessed Information about a Product on Your Mobile Device What Were You Looking to Ultimately Accomplish?**." Statista, Statista Inc., 7 Jul 2014, https://www.statista.com/statistics/325558/moble-shopper-intention-when-accessing-product-information-uk/
xAd & Telmetrics, When you accessed information about a product on your mobile device what were you looking to ultimately accomplish?** Statista, https://www.statista.com/statistics/325558/moble-shopper-intention-when-accessing-product-information-uk/ (last visited November 04, 2024)
When you accessed information about a product on your mobile device what were you looking to ultimately accomplish?** [Graph], xAd, & Telmetrics, July 7, 2014. [Online]. Available: https://www.statista.com/statistics/325558/moble-shopper-intention-when-accessing-product-information-uk/