The most important factor in deciding whether to subscribe to a streaming service in the U.S. was the cost, according to over 90 percent of respondents to a 2022 survey. Second was specific content, with 87 percent of people stating to consider this when deciding on an SVOD service. Live TV and specific sports were the least common reasons for choosing a subscription-based streaming service.
Important factors in deciding whether to subscribe to a streaming service in the United States as of September 2022
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NPR. (October 28, 2022). Important factors in deciding whether to subscribe to a streaming service in the United States as of September 2022 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/325155/reasons-for-signing-up-to-svod-service-usa/
NPR. "Important factors in deciding whether to subscribe to a streaming service in the United States as of September 2022." Chart. October 28, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/325155/reasons-for-signing-up-to-svod-service-usa/
NPR. (2022). Important factors in deciding whether to subscribe to a streaming service in the United States as of September 2022. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/325155/reasons-for-signing-up-to-svod-service-usa/
NPR. "Important Factors in Deciding Whether to Subscribe to a Streaming Service in The United States as of September 2022." Statista, Statista Inc., 28 Oct 2022, https://www.statista.com/statistics/325155/reasons-for-signing-up-to-svod-service-usa/
NPR, Important factors in deciding whether to subscribe to a streaming service in the United States as of September 2022 Statista, https://www.statista.com/statistics/325155/reasons-for-signing-up-to-svod-service-usa/ (last visited December 22, 2024)
Important factors in deciding whether to subscribe to a streaming service in the United States as of September 2022 [Graph], NPR, October 28, 2022. [Online]. Available: https://www.statista.com/statistics/325155/reasons-for-signing-up-to-svod-service-usa/
