In the first half of 2023, digital video ad views on connected TV in the United States accounted for 76 percent of all digital video ad views in that period. Advertising viewed on mobile devices had a 13 percent share of ad views.
Distribution of digital video ad views in the United States from 2nd half 2020 to 1st half 2023, by device
Characteristic
Connected TV
STB
Mobile
Desktop
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FreeWheel. (October 9, 2023). Distribution of digital video ad views in the United States from 2nd half 2020 to 1st half 2023, by device [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/324910/digital-video-ad-views-device-usa/
FreeWheel. "Distribution of digital video ad views in the United States from 2nd half 2020 to 1st half 2023, by device." Chart. October 9, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/324910/digital-video-ad-views-device-usa/
FreeWheel. (2023). Distribution of digital video ad views in the United States from 2nd half 2020 to 1st half 2023, by device. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/324910/digital-video-ad-views-device-usa/
FreeWheel. "Distribution of Digital Video Ad Views in The United States from 2nd Half 2020 to 1st Half 2023, by Device." Statista, Statista Inc., 9 Oct 2023, https://www.statista.com/statistics/324910/digital-video-ad-views-device-usa/
FreeWheel, Distribution of digital video ad views in the United States from 2nd half 2020 to 1st half 2023, by device Statista, https://www.statista.com/statistics/324910/digital-video-ad-views-device-usa/ (last visited July 22, 2024)
Distribution of digital video ad views in the United States from 2nd half 2020 to 1st half 2023, by device [Graph], FreeWheel, October 9, 2023. [Online]. Available: https://www.statista.com/statistics/324910/digital-video-ad-views-device-usa/